El Gusto

Name: El Gusto
SKU: GUSTOLI

Renato De Fusco

Renato de Fusco challenges the idea of taste as an individual expression, revealing it instead as a collective phenomenon, governed by social norms and shared agreements that shape what we consider beautiful, elegant, or chic.

Styles, fashions, and trends do not emerge by chance: they are born from invisible consensuses that train our gaze and permeate every sphere of everyday life. An essay that will transform the way you understand aesthetics, culture… and your own choices.

Code: GUSTOLI

Where to Buy Find in store

Publisher Santa & Cole

2026. Spanish

13,1 cm x 19,0 cm | 5.2" x 7.5"

160 pages, Otabind

ISBN 978-84-129280-4-4

Renato De Fusco was a renowned historian and essayist on architecture and design. A former Chair of Architectural History at the University of Naples, he also served as a critic of contemporary art, architecture and design at the Op.cit magazine, which he diligently directed for sixty years, considered one of Italy’s most respected cultural publications in the sector. In 1967 the Italian National Institute of Architecture awarded him the In/Arch prize for the magazine, and in 2001 he received the same prize for his career in the field.

The numerous books published include "La Idea de Arquitectura" (1964, "Spanish trans." 1976), "Architettura come Mass Medium" (1967), "Storia e Struttura" (1970), "Historia de la Arquitectura Contemporánea" (1974, "Spanish trans." 1976), "L'Architettura dell Ottocento" (1980), "L'Architettura del Cinquecento" (1981), "Storia dell Arte Contemporanea" (1983), "L'Architettura del Quattrocento" (1984) "Storia dell Arredamento" (1985), "Le Nuove Idee di Architettura" (1991), "Mille Anni di Architettura in Europa" (1993), "Storia dell Idea di Storia" (1998), "Trattato di Architettura" (2001) and "Teorica di Arredamento e Design" (2002).

Specifications
About the author

Publisher Santa & Cole

2026. Spanish

13,1 cm x 19,0 cm | 5.2" x 7.5"

160 pages, Otabind

ISBN 978-84-129280-4-4

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Perdigones

So light they can be passed from hand to hand. So diffuse they reach many places. Launched in 2024 alongside the opening of Galería Santa & Cole, these concise pocket books scatter ideas across art, design, light, and taste.